There’s yet more evidence — including a new report from IDC — that a green data center can actually be a cost-saver. In other words, improving IT and data center efficiency not only reduces greenhouse gas emissions but also reduces costs for the enterprise. “This means that the savings or business value derived from improvements far outstrips the incremental capital costs of ‘greening’ the datacenter,” according to Data Center Knowledge.com. “Green IT means business improvement.”
Findings in the new IDC study show that firms ranking high among the Global 100 Most Sustainable Corporations in the World — such as Amazon, Toyota, and Nike — have learned that focusing on limiting energy in the data center pays profitable dividends.
“IDC research indicates that companies reducing their metric tons of carbon per data center workload by a factor of 55 percent also incurred 35 percent less cost per user session on a server,” says Data Center Knowledge.com.